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During the brand refresh, we aimed to take their current logo, which was too feminine for them, and make it a brand that reflects the elegance and rigidity of what it feels like to wear the best men's ware.
For 25 years, Allton's Clothiers has proudly served the community. Throughout Allton's history, their staff and staff tailor have worked hard to consistently provide customers with a great fit while paying attention to detail.
Allton's mission is to have valued customers look and feel great with a properly fitted garment.
Alltons Branding



Client
Alltons Fine Mensware
Agency
Fringe
Role
Brand Creator + Design Support
THE LOGO
A touch of elegance, a touch ruggedness. This was to enhance the Allton identity to show both sides of the men's clothing store

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